|
|
|
|
|||||||||||
|
EDAToolsCafe | ||||||||||||||
"MIPS Technologies not only offers superior solutions, but also provides a proven and secure IP relationship, one that our customers can rely on," said Ram Ofir, vice president of engineering and general manager of Zoran's Advanced Technology Center in Israel, Zoran Microelectronics Ltd. "With this agreement, we now have access to the latest high-performance, low-power MIPS core family, as well as a standard architecture very well supported by an infrastructure of software, development tools and IP that will help ensure the success of our product roadmap going forward and that of our customers." "We are delighted to welcome Zoran to the MIPS community," said Kevin Meyer, vice president of marketing at MIPS Technologies. "By using MIPS IP licensed directly from MIPS Technologies, Zoran protects its investment, and that of the MIPS community, by helping to ensure one, solid, standard MIPS architecture. Adoption of the MIPS cores also will allow Zoran to transition away from Lexra, Inc. based cores." Zoran's initial 4KE-based development includes additions to its COACH (Camera On A Chip) digital camera and digital TV processors and, in future, its DVD product solutions. About Zoran Corporation Zoran Corporation, based in Santa Clara, California, is a leading provider of digital solutions-on-a-chip for applications in the growing consumer electronics markets. With almost two decades of expertise developing and delivering digital compression technologies, Zoran has pioneered high-performance processing into various audio, video, and imaging technologies. Zoran's proficiency in integration delivers major benefits for OEM customers, including greater capabilities within each product generation, reduced system costs, and shorter time to market. Zoran is a leading supplier in the rapidly expanding DVD and digital camera markets and in related digital audio and video applications. With headquarters in the U.S. and operations in Canada, China, Hong Kong, Israel, Japan, Korea and Taiwan, Zoran may be contacted on the World Wide Web at www.zoran.com or at 408/919-4111. About MIPS Technologies MIPS Technologies, Inc. is a leading provider of industry-standard processor architectures and cores for digital consumer and business applications. The company drives the broadest architectural alliance that is delivering 32- and 64-bit embedded RISC solutions. The company licenses its intellectual property to semiconductor companies, ASIC developers and system OEMs. MIPS Technologies and its licensees offer the widest range of robust, scalable processors in standard, custom, semi-custom and application-specific products. The company is based in Mountain View, Calif., and can be reached at 650/567-5000 or www.mips.com. MIPS® is a registered trademark in the United States and other
countries, and MIPS32(TM) and 4KE(TM) are trademarks of MIPS
Technologies, Inc. Zoran and COACH are trademarks of Zoran Corp. All
other trademarks referred to herein are the property of their
respective owners.
Contact: MIPS Technologies, Inc. Lee Garvin Flanagin, 650/567-5180 flanagin@mips.com |
|
Copyright 2002, Internet Business Systems, Inc. 1-888-44-WEB-44 --- marketing@ibsystems.com |